Author Archives: admin

Five Steps to Getting a Loan

Most small businesses need help with cash during certain stages of their growth. If you find that you have more plans than cash to do them with, then it might be time for a loan. Here are five steps you … Continue reading

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Marketing by the Numbers

Two very important skills for entrepreneurs to master are marketing and finances. Combine them by understanding the numbers behind marketing, and you have an even more powerful understanding of exactly what makes your business tick. Key Numbers – Cost Per … Continue reading

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Six Ways to Put the Spring in Your Sales

Spring denotes new growth, fresh starts, and spring cleaning. Why not apply these ideas to your sales so they can blossom along with spring flowers? Here are six ideas to put the spring into your sales. 1. Spring Cleaning Sales … Continue reading

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Boost Your Accounting Know-How with These Terms

Outsmart your accountant and other financial friends with these accounting-related definitions: Fiscal Year Most companies report their results on a calendar year, from January 1 through December 31. Some companies use a different year for reporting, and that’s called a … Continue reading

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Separating Business from Personal in Facebook

Do you love using Facebook with your friends but know you’re missing out by not using it in business? Do you feel guilty when you post a business promotion and would prefer not to bug your friends? The good news … Continue reading

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Cool Tech Tools: Boost Team Collaboration with Slack

Slack is a relatively new collaboration tool that is designed to cut down on emails among team members and boost productivity.  It provides messaging by topic or channel so that threads of communication can be streamlined and accessed easily. Slack … Continue reading

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Cool Social Media Apps: Periscope

Periscope is one of social media’s newest darlings.  It enables cell phone users (iPhone and Android) to capture and steam live video from their phone.  Periscope was acquired by Twitter in February 2015, and it launched in March.  As of … Continue reading

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The Triangle of Fraud Risk

A 2014 Global Fraud Study conducted by the Association of Certified Fraud Examiners (ACFE) estimates that the average business loses five percent of their revenues to fraud.  The global total of fraud losses is $3.7 trillion.  The median fraud case … Continue reading

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5 Ways to Delight Your Customers

Providing great service can make a huge difference in a small business. For companies like Zappos, Nordstrom, and Southwest Airlines, customer service is a differentiator from their competitors. Done right, good customer service can bring lots of referrals that lead … Continue reading

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Will 2016 Be Your Best Year Ever?

If you want 2016 to be better than 2015, you have to do something differently in 2016 than you did in 2015. It’s a simple but profound realization. Change brings the opportunity to make things better; it can be scary … Continue reading

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